Dr. Peter Karanja

Through his leadership at Mazao Group, Dr. Karanja has championed a farmer-centred approach that goes beyond the traditional supply of agricultural inputs. The Group has developed an integrated approach to supporting farmers through access to quality agricultural inputs, agronomic advice, soil testing, production support, technology, and market-oriented solutions. This holistic model contributes to improved farm productivity, profitability, and sustainable agricultural development.
He has also demonstrated strong leadership in promoting agricultural innovation, technology adoption, and knowledge transfer. His engagement with farmers through field demonstrations, farmers’ days, agricultural expos, and partnerships has helped connect farmers with practical technologies and modern farming solutions.
His contribution extends to food safety and responsible agricultural production, including efforts to educate farmers on the responsible use of crop-protection products, compliance with product labels, safe handling, and the importance of observing pre-harvest intervals. These initiatives contribute to safer food production, environmental protection, and improved consumer confidence.
His leadership and experience in agribusiness have also positioned him as an advocate for strengthening agricultural value chains and creating opportunities for farmers to access finance, technology, knowledge, quality inputs, and markets.